Advertising Creative Formats

To make life easier for our advertisers, and to respect our user experience, we conform to the IAB advertising format guidelines. We use the following ad units:

• Leaderboard: 728x90 pixels
• Full Banner: 468x60 pixels
• Medium Rectangle: 300x250 pixels
• Half Banners: 234x60 pixels
• Advertorial Announcements - 80 Characters of text with a .gif or .jpg logo of max 85x35 pixels

 

 

 

 

Files can be in .gif or .swf (Flash) formats and must be a maximum weight of 30KB

If using a flash file, the click tag must be implemented within the code.

If audio is used, it must be initiated by a user click

For animated ads, the maximum animation length is 15 seconds

No pop-up units, floating units, expandable units, or betweeen-the-page adverts are allowed on any of our sites. This is a result of the negative feedback that we have had from our users when we have used such units in the past.

Please see here for information about targeting your ads.